Use of digital platform growing rapidly so it is necessary to use effective marketing strategy for better result. use of ad blocking is growing on all device and platform like Mobile , Tablet, PC , Laptop , Ios , Android , Chrome , Mozilla and Opera other so we need to use different strategy to get better result and reach target audience.
Below we are discussing about 11 strategy which is useful to mobile and other device.
- Boost post on social media - Social user are growing and every 2 person on the earth using social media Chanel and most of them using more than one. We can boost our post on Facebook and Twitter so it will show like feed from contact and increase chance of customer for traffic. Most of the time it bypass ad block and attract more attention from audience so it is replacing traditional advertising. there is various type of option available so you can reach on target audience in place of other audience.
- Create great Content - Success of any campaigner depend on the good content. Now days most of internet user overwhelm of adds and most o the time they don't even notice of the add. This Means we need to do some creative and mutual benefit content to show. if you relate add emotional , motivational or welfare of society there is more chance to share your add on different platform like super Bowl and Vodafone zoo add like the most in India.
- Change Behavior and User Experience - Most of the time we use add space of mobile in starting or bottom and it is better to put add on middle space so there is more chance to add read by customer. in place of detailing about our product use to strategy to show use of our product to improvement of life.
- Building relation with audience -In place of sitting back and waiting for getting click via ads or post build relationship with our potential social media connection. if you can hire and social media manager encourage whole team to like post fee and friendly comment. Every Like and comment act as hyperlink back to your social media account. this will help to boost our post and once you add little add expanse via post boost this will help to get more traffic.
- Use Video streaming : Video is always influence more than words and 15 second snapcaht and Instagram clip can manipulated target audience and it is gain authority and brand awareness. Due to ad blocking we should try to good use of time as time is valuable for all.
- Provide value of each connection -
- Use Contextual marketing -
- Look for native advertising
- Use affiliated marketing
- Integrator with mobile publisher
- Target customer with social media marketing
